There’s a quiet kind of magic in watching a flower appear, one stitch at a time.
(Even if you’ve never picked up an embroidery hoop in your life)
In just one weekend, you’ll go from an empty hoop to a finished floral bouquet you’ll be proud to hang on your wall.
Once you learn the core stitches, you can bring any flower to life.
Each flower has its own shape and character, and you’ll learn to stitch them all.
Have you ever seen a piece of floral embroidery and thought:
“That is stunning. I would love to be able to make that.”
Maybe you ordered one of those beginner kits, the ones with the printed hoop and the pre-sorted threads. You sit down full of excitement. And within twenty minutes… your stitches look uneven, your petals look clumsy, and nothing on the fabric looks anything like the picture on the box.
So you do what everyone does. You go to YouTube. You find a dozen tutorials, each one teaching a different stitch, none of them in any particular order. You pause, rewind, squint at someone’s hands moving too fast.
One video shows you a satin stitch. Another shows you a French knot. A third covers stem stitch but skips the setup entirely.
The problem isn’t that there are no tutorials. The problem is that there are too many, and none of them connect. You learn individual stitches, but nobody shows you how to combine them into something that actually looks like the finished pieces you fell in love with.
After a few weeks of this, the hoop ends up in a drawer. And a quiet thought settles in:
“Maybe I just don’t have the talent for this.”
A few simple stitches, used in the right order. That’s the whole secret.
What if it’s not that you lack talent?
And it’s not that you need years more practice?
It’s that nobody ever showed you the full picture. Not scattered stitches, one at a time, with no plan. But the whole thing: how to go from an empty hoop to a finished floral bouquet, step by step, in order, with someone right there showing you exactly what to do next.
That’s the difference between watching twenty random tutorials and following one clear path from start to finish.
All you need is a hoop, some thread, a needle, and someone to walk you through it in the right order, one step at a time, until there’s a finished piece in your hands that you’re proud to hang on the wall. And that’s exactly what I’m here to do.
But first…
A few years ago, I’d never held an embroidery hoop in my life. I saw a piece of floral embroidery online, thought “I would love to be able to make that,” and bought a cheap little kit on impulse.
My first attempts were… rough. I started with ordinary craft thread, plain sewing needles and a flimsy hoop from a craft bag. My stitches were uneven, my petals came out lumpy, and the back of my fabric was a knotted mess.
I fell straight into the YouTube rabbit hole you might know too well. A dozen tutorials, none of them in order, all of them assuming I already knew things nobody had taught me. More than once I shoved the hoop back in a drawer and decided I just wasn’t the crafty type.
But I kept coming back to it. And bit by bit, through a lot of trial and error, I worked something out: it was never about talent. It was about learning a few simple stitches and knowing what order to use them in.
I’m not a lifelong artist or a trained professional. I’m a self-taught hobbyist who fell in love with this craft and still remembers exactly how confusing it felt at the start.
That’s the whole reason I made this workshop: to hand you the clear, step-by-step path I wish someone had handed me, so you can skip the frustrating part and get straight to making something beautiful.
So grab a hoop, and let’s start stitching together.
The step-by-step workshop that takes you from an empty hoop to a finished floral bouquet you’ll be proud to hang on your wall… even if you’re starting from scratch.
Everything you need, and nothing you don’t. Get set up in an afternoon so you can spend the rest of your time actually stitching.
The five stitches that do most of the work. Prepare your hoop and thread properly, then learn the running, back, chain, split and stem stitch, the foundation for every flower that follows.
This is where thread starts turning into flowers. One by one, you’ll learn the techniques behind every bloom in your bouquet.
From empty fabric to your first flowers. See how the bouquet was designed, transfer it onto your fabric, and stitch the roses, lavender and daisies that bring it to life.
The green that holds it all together. Flowers get the attention, but stems and leaves are what make a bouquet look gathered, full and alive.
The details that make people ask where you bought it. Fill the gaps with hydrangeas, tie it all together with a bow, and finish your hoop so it’s ready to hang.
Picture learning all of this the traditional way, in a real classroom.
In a big city a single in-person embroidery class costs $50 to $90. For that you get 2 or 3 hours, 2 to 4 new stitches and one small design you may not even finish in class. Then it’s over. Miss a step while the teacher helps the person next to you and it’s gone.
So one class isn’t enough. You’d need a beginner class for the basic stitches and a second class for the flower stitches. And you still wouldn’t have designed a bouquet of your own.
To put it into perspective
Next to those prices the workshop is easily worth $97. You learn more stitches than the two classes together, and you never have to leave home.
But here’s the thing…
There’s no studio to rent. No date you have to keep. No limit on how many people can join. You stitch at your own kitchen table whenever it suits you. You can pause me or watch a stitch again as often as you need. So it doesn’t have to cost what a classroom costs.
I want saying yes to feel easy, not like a big decision.
So instead of $97… you can
get the full workshop for $47
One honest heads-up…
$47 is a special offer, not the workshop’s full price. Keeping a workshop like this going costs money every month: the video hosting, the ads that help people like you find it, and the support that’s there when someone gets stuck.
I’m keeping the price at $47 for as long as it covers those costs. The moment it doesn’t, it goes back to the full $97.
So if you click the button below and the next page doesn’t load… I’m sorry. It means the $47 offer has ended.
Normally: $97
One-time purchase. Lifetime access forever.
>> YES! Start Stitching My Own Florals Now <<*If you click the button and the next page doesn’t load, then the $47 offer no longer exists.
Secure Payment
30-day money-back guarantee
One email and you get every penny back, within 24 hours.
You don’t have to make any final decisions right now. Get access to the full workshop, work through the modules, pick up your needle and start stitching. Give it a real try.
If at any point in the first 30 days you decide it’s not for you, for any reason, no matter how small, just send one email to alex@earthenartsacademy.com. You’ll have every penny back in your account within 24 hours. No questions. No hoops. No stalling.
The risk is entirely on me. I’m confident in what this workshop does. And I want you to feel that confidence too, before you spend a single cent.
You either love what you create… or you don’t pay for it.
And to help you go even further…
I want to make sure you don’t just start, but keep going long after your first bouquet is finished. So I’ve put together two extra resources: one to stitch your bouquet again in a whole new set of colours, and one to keep every stitch at your fingertips.
The bouquet you stitch in the workshop is just the beginning. Change the colours and the very same design becomes a completely new piece. This guide does the choosing for you.
Nobody remembers every stitch the first time, and you shouldn’t have to. Every stitch from the workshop, exactly the way I teach it, on printable pages you can keep beside your hoop.
Normally: $97
One-time purchase. Lifetime access forever.
>> YES! Start Stitching My Own Florals Now <<*If you click the button and the next page doesn’t load, then the $47 offer no longer exists.
Secure Payment
30-day money-back guarantee
One email and you get every penny back, within 24 hours.
Stitch your designs onto the things you wear and carry every day. Almost nobody teaches this properly, because most embroidery teachers never leave the hoop.
I have to tell you about this bonus because it’s one of my favorites, and it’s exactly what you’ll be ready for the moment you finish your first few flowers.
From Hoop To Wardrobe shows you how to take the very same stitches you’ve just learned and bring them off the hoop and onto the things you actually wear and carry: a denim jacket, a tote bag, a pair of jeans.
It’s the natural next step: from a beautiful piece hanging on your wall to a beautiful piece you can wear out the door. The kind of thing a stranger stops you on the street to ask about.
You’ll learn how to prepare denim and canvas so your flowers sit perfectly, how to place a floral spray so it looks designed rather than stuck on, and how to keep every stitch secure and wearable through real use and gentle washing.
If you’ve ever admired someone’s hand-embroidered jacket and thought, “I could never make that”, this is exactly how you make one that’s entirely your own.
But here’s the thing: this bonus isn’t sticking around. It’s only available if you join before the timer runs out.
So if you’re excited to stitch your first bouquet, and then take your flowers one beautiful step further, out into the world, scroll down and join now.
I can’t wait to see what you make first.
Right away!
As soon as you purchase, you’ll get an email with everything you need to access the workshop and all your bonuses. If you don’t see it right away, check your promotions or spam folder. Sometimes emails like to play hide and seek!
Absolutely!
This workshop was designed for complete beginners, even if you’ve never held a needle and don’t consider yourself “creative.”
I’ll walk you through everything step by step, from choosing your thread and hoop to the very last stitch of your bouquet. You don’t need any background in sewing, art or design, just a little curiosity and the desire to create something beautiful.
And what if you have stitched before? You’ll still pick up techniques, little fixes and a clear order of work that make your next piece feel more intentional and polished.
Yes. Absolutely yes!
Embroidery is one of the gentlest crafts there is. You sit at your own table with a needle and some thread. Nothing is rushed and nothing needs a perfectly steady hand.
Fingers not as nimble as they used to be? I’ve got you covered. Throughout the workshop I take extra care to keep every step easy on your hands, and I share little tips and tricks for the fiddly parts.
Every lesson can be paused and replayed as often as you like. Subtitles are there in English, French and Spanish if you’d like to read along.
That’s exactly who I made it for!
Most people don’t give up because they lack talent. They give up because they’re learning random stitches with no plan for how they fit together.
Here you follow one clear path: the tools, the basic stitches, the flower stitches, and then one complete bouquet, in order. And when something goes wrong, like a stubborn knot or a wonky line, you’ll see me deal with it on camera, so you know exactly what to do when it happens to you.
No worries at all!
Beautiful floral embroidery isn’t about talent. It’s a handful of simple stitches, used in the right order. I taught myself from zero, and I’ll show you exactly how to get started with simple, step-by-step instructions.
No guesswork, no fancy skills, just a fun, step-by-step process anyone can follow!
Absolutely! I’m 100% sure this workshop can work for anyone.
But I totally get it. When I first started, I wasn’t confident either. You’re not alone in feeling that way!
That’s exactly why I can offer a 30-day money-back guarantee: if you don’t absolutely love the workshop, just email me at alex@earthenartsacademy.com, and I’ll give you a full refund within 24 hours, no questions asked.
Not at all!
You’ll get instant, lifetime access to all the teaching material, so you can go through it whenever it fits your schedule, whether that’s all in one weekend or a few stitches at a time over a couple of weeks. No rush, no pressure, just fun!
Just under 3 hours in total.
The workshop is split into 6 modules of short, focused lessons, so you can watch one, stitch along, and pick up the next whenever you have time.
Your stitching time will be longer than the videos, of course, and that’s the fun part. Take it at whatever pace feels right.
Nope!
Just a hoop, some cotton fabric, embroidery floss, a needle and a pair of scissors. I’ll walk you through exactly what to look for in the first module.
The best part? You don’t need expensive thread. I stitch the whole bouquet with an inexpensive multipack of floss, to show you that you really can start with the basics.
After your purchase, you’ll get an email with instant access to the video lessons, which you can watch on your phone, tablet or computer.
Everything stays permanently available online, so you’ll never have to worry about losing access!
English, with subtitles!
All the video lessons are spoken in English only.
But every lesson comes with subtitles in English, French and Spanish, and more languages are on the way.
Would you like subtitles in a language that isn’t there yet? Just email me at alex@earthenartsacademy.com and let me know which one.
After your purchase, you’ll get an email (usually within 2 minutes) with simple steps to access the workshop.
Just follow the instructions, and you’ll be ready to start!
Forever!
One simple payment, no subscriptions, no hidden fees: you own the workshop for life.
Couldn’t be easier, right?
Absolutely!
Your payment is processed through a secure, trusted third-party provider that ensures your information stays protected.
I’m more than happy to give you a refund.
Simply let me know within 30 days at alex@earthenartsacademy.com, and I’ll refund your entire purchase within 24 hours, no questions asked whatsoever.
Normally: $97
One-time purchase. Lifetime access forever.
>> YES! Start Stitching My Own Florals Now <<*If you click the button and the next page doesn’t load, then the $47 offer no longer exists.
Secure Payment
30-day money-back guarantee
One email and you get every penny back, within 24 hours.